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Role: Senior Marketing Manager

Location: Flexible within Germany - fully REMOTE

Salary: Competitive + package

*Fluent German + the current right to work in Germany is essential*

This is an excellent opportunity to join an innovative e-commerce group with a turnover in the multiple €bn's that has grown year on year for many years. Their global scope also spans branding and manufacturing of their own B2C products in an agile, market-leading way, creating a real niche. Excellent company culture.

The role is perfect for an outstanding marketing leader to drive the performance of German and Dutch markets through all marketing levers. Key areas of responsibility include the marketing roadmap, ad hoc cross-functional action plans, the promotional playbook, reporting, and performance analyses. The role reports into Director level and has one experienced direct report. It requires frequent interactions/alignment with peers as well as subject matter experts across Pricing, Promo, Channels, Media Planning, Site, Analytics, CRM, Brand, and Finance.

The core mission of the role is to 1/ increase brand awareness, 2/ refocus the content narrative on value generation, and 3/ with ownership of financial performance, drive ROI.

What You Will Do:

• Define and orchestrate actions across all marketing dimensions for your markets, and inform roadmaps beyond marketing (website experience, assortment expansion etc.);
• Report on KPIs and articulate performance drivers;
• Steer research and analyses, and socialize take-aways and implications;
• Measure impact of actions and define implications;
• Leverage and articulate insights from subject matter experts across the organization to inform go-to-market strategies.

Your Qualifications:

• Strong marketing experience within a digital ecosystem
• Native German speaker with robust knowledge of the German market, PR & media
• Understanding of marketing levers and how they work together, in particular paid media, PR/Comms& Social, and trade marketing;
• Strong influential and leadership skills to influence decisions beyond direct scope, including C-Suite
• Ability to manage a large and diverse set of stakeholders, for input/guidance or for influential purposes.

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If interested, please apply ASAP